There's nothing like seeing your business logo blown up on the side of your very own refrigerated fleet, is there?
The Cheese Merchant is lucky enough to have gone from strength to strength over the last few years, consistently delivering to some wonderful food service and deli customers around London and the South of England.
As part of our continuous Marketing strategy, we wanted to firm up our brand identity and make a real visual impact when dropping and collecting the fantastic produce we get to work with day-in, day-out.
The vans were designed and completed by Pulse Brand Solutions, experts in transforming commercial vehicles with unique design and wrapping solutions.
Shane Toon, Managing Director of Pulse was really excited about getting started:
"It was a real pleasure for Pulse Brand Solutions to help 'dress' The Cheese Merchant's new fleet. First impressions really count and there is no doubt that these eye-catching vehicles will be getting noticed out on the road and raising brand awareness.
Our expert team used industry leading 3M wrap films, renowned for their durability and low environmental impact. Not only do they look amazing with their classy design and striking colours, the quality of finish will ensure they'll be turning heads for years to come."
The Cheese Merchant's Owner and Managing Director George Lang agrees:
"I've always loved our yellow and black colour palette. Seeing these vehicles in action on the road makes me so proud of everything we've achieved over the last 5 years. We've had so many compliments on them already, just one of the many exciting projects we're working on in 2022".
Marketing Manager, Emma Sherman echoes this:
"Giving these sprinters a face-lift is an important step for taking The Cheese Merchant to the next level. When people buy from us, they're not just buying cheese, they're investing in tradition, heritage and actively supporting producers, helping them to keep these ancient techniques and methods alive".
Our 3M Films 2080 colour change Satin Black and Gloss Bright Yellow vans are already whizzing around the West Country and Central London, so do look out for them!
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